Having been recognised as among the best anywhere on earth by the World Ski Awards, Breaking Travel News here chats with Anton Bodner, chairman, and Christian Wörister, board member, at Bergbahn AG Kitzbühel, about the prestigious honour
Breaking Travel News: Congratulations on your victory at the World Ski Awards, with Kitzbühel having been recognised as the World’s Best Ski Resort Company by voters. How does it feel to have won?
Anton Bodner: World Ski Awards is the only global initiative to recognise, reward and celebrate excellence in ski tourism by voters.
Launched in 2013, World Ski Awards aims to drive up standards within the ski tourism industry by rewarding the organisations which are leaders in their field.
Votes are cast by professionals working within the ski industry and by the public (ski tourism consumers).
Therefore it is a great honour for us, and we are very glad to have won the World Ski Award for the seventh time in challenging times like these.
This honour would not be possible without the extraordinary work from all our colleagues during the whole year – so first off all we want to thank our staff and our partners.
BTN: This is the seventh consecutive time you have been honoured in this way – how do the trophies and titles help you promote the destination around the world?
Christian Wörister: The World Ski Award was developed in reaction to overwhelming demand from the ski industry for a program that was fair and transparent; a program with a mission to serve as the definitive benchmark of excellence, and to help to foster a new era of growth in ski tourism.