In 1979, when Britain was in the depths of an on-going energy crisis and political upheaval, Ian Dury, one of Britain’s most influential singer songwriters, wrote Reasons to Be Cheerful, a shopping list of experiential pleasures.
The Library at the House of Hackney pop-up hotel in Cornwall.
House of Hackney
Hotels are really good at being cheerful. As well as rising to challenges. COVID-19 has presented the hospitality industry with a huge number of challenges. While domestic tourism will be the holiday of choice for most U.K. residents this summer and bookings have been high, several hotels are seeking to add in experiential highs.
Making an enjoyable assignation with current scientific advice, open air is a running theme for 2021. In London, the Berkeley is installing beach huts with posh fish and chips plus ice creams. At Gleneagles, ‘Jubilant June’ experiences kick off with the Whisky Loch-Down; to be held each night at the hotel’s shoreline, with whiskies around a roaring fire pit, making the most of Scotland’s long evenings in early summer.
This summer’s beach huts at the Berkeley Hotel in London…